You've seen the kid---he wants it all, and the prices don't mean anything to him because he's not spending his money, he's just asking Mom for what he assumes she will happily shell out.
"Mom? Can I have a stuffed animal, too? Can I have this pretend license plate with my name on it? Can I have the giant novelty pencil? Can I have a hat? Can I get some rock candy? Can I have this action figure? It's only 19.95. Why not? What do you mean you've already spent enough money today?"
I used to say Bush spent our money like a drunken Democrat. I stand by that assessment. But Obama seems for all the world like a 9-year-old in a theme park gift shop.